Some more branding for actors.
After my last article I thought I would continue to talk about branding for actors. One thing that I think I failed to mention in my last post is that it is not about pretending to be something else, being fake or choosing what you are going to portray. It’s about finding out who you truly are, playing to that, and letting your natural personality do the work for you. In a word, your ‘essence.’ Share → Tweet
Intro to personal branding
As actors we are our own small businesses, we are in charge of our careers, their direction and inevitably their success and failure. Many people will probably disagree with that statement “The industry is luck” or “Right place, right time,” but isn’t it nicer to think that you have some control over what is happening, rather than being a bottle tossed around at the whim of the industry. I think that taking some ownership and responsibility for your career and being proactive about its direction is incredibly powerful. We have... Read The Rest →
Welcome
This is a marketing blog aimed at Australian Actors. There is so much information out there for actors, however most of it is American, and while their industry seems very similar to ours there are as many differences.