Get in touch: 0414 547 586
Matt@emptyhead.com.au

Facebook Sponsored Stories, should your business be in on this?

As Facebook grows in popularity (understatement) and you acquire more friends, it is quite possible that you will miss many of their status updates. Each time you check in you only see 20 or 30 of the most popular or recent posts. If someone checked into Starbucks and enjoyed buying a latte 3 hours ago you may very well miss it. This is where Facebook Sponsored Stories come in. It allows a company to pay to have an area that will repost any content in which your friends have mentioned their brand to make... Read The Rest →

Will Google’s algorithm change ruin your sites ranking?

Google latest algorithm change has been rolled out in the last few days and this time it is focusing on, what it calls, internet spam. It is going after news aggregators and sites that scrape content and post it on their own site. Matt Cutts, the head of Google’s web spam team, released a post on his blog earlier this week stating: “we’re evaluating multiple changes that should help drive spam levels even lower, including one change that primarily affects sites that copy others’ content and sites with low levels... Read The Rest →

WordPress- A video overview for actors websites

The content on a website is really the most important part, because of this I now use wordpress for all of my actors websites. It allows actors to quickly and easily update everything, from the text, resume, photos, audio and video. Rather than trying to describe how it works, I have put together this short screencast of me using wordpress to update the emptyhead website. I hope you enjoy it, and if you have any questions just drop me an email: matt@emptyhead.com.au Share → Tweet

Online shoppers forced go pirate

Online shoppers forced go pirate. From the age ‘Publishers who think they are protecting their markets are mistaken.’ IT’S NOT just price point that is driving Australians in droves to the internet sales. It’s information. We know what we want, and we don’t know why we have to wait until a local distributor decides to stock it. This is especially true of our cultural purchases: music, television programs, films and books. Australians are still third class citizens in the worlds of book, DVD and film distribution but now, we know... Read The Rest →