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Matt@emptyhead.com.au

Mamp, Backupbuddy, WordPress and the dreaded (HTTP Error) 500 Internal Server Error

I have been battling this issue for weeks and I finally got it sorted due to a really helpful article. If a site needs work, once its been launched, I like to create a local version to edit rather than risk making any change to a live site. My workflow for this has been to install BackupBuddy (An AMAZING tool for migrating and backing up WordPress Sites), Download a complete copy of the site and install it locally using Mamp Pro. Recently at the end of the process I have... Read The Rest →

Highlighting in WordPress Menus, current pages and parent pages

This is another post written because I was struggling for a while with an issue, so I thought I would post my solution here. Often on a WordPress site you want to have a menu that highlights the current page. Assuming you are using the WordPress custom menus, then WordPress is smart enough to add classes to the menu items that represent where they fit in the scheme of things. For instance: li.current_page_item = The page that you are currently on (Obviously) li.current-post-ancestor = Any page above in the hierarchy of the current... Read The Rest →

Using less.js with WordPress

Over the last few weeks I have been reading more and more about speeding up your workflow by using augmented CSS. For those of you not familiar with LESS, or {less} as its branding suggests, it is a ‘Dynamic stylesheet language’. Allowing you to use variables, mixins, operations and functions with in your CSS. There are plenty of article preaching the advantages of using less. There are a couple of different flavours of LESS. Server side, an osx app (LESS.APP) and a client side alternative, using less.js. Most of my... Read The Rest →

Do you know the core of your small business?

I read a blog post today, it was a few years old and I just happened to stumble across it, but it hit me as quite profound. Something that could be applied to all aspects of life and particularly to small business. The blog post was by Merlin Mann, over at Kung fu Grippe. If you haven’t heard of Merlin then I highly recommend you google or youTube him and watch just a bit of what he has to say. He is, for lack of a better term, a ‘productivity guru’.... Read The Rest →

Lynx brings angels to London (Video)

On the 5th of March an amazing advertising campaign took place in Victoria Station, London. Unilever the company that owns the Lynx brand of personal deodorants set up signs inviting people to “Look Up”. Suspended at one end of the building was a giant screen projecting their image, looking up caused a virtual reality angel to drop right next to where they were standing, and interact with them. An AMAZING marketing campaign, that drew crowds quickly. I am sure with those crowds also came some great word of mouth for... Read The Rest →

Creating a viral advertising campaign: Jennifer Aniston sex tape

No my account hasn’t been hacked by porn posting internet trolls. This is the latest big budget, and when I say big I mean BIG budget, internet advertising campaign from Smart Water. Jennifer Aniston hosts this mockumentary style video giving us an “inside view” of creating the viral campaign to end all viral campaigns. Taking memorable moments from youTube hits from the past 12 months, it both teases the genre and gives it exactly what it wants: Puppies, rainbows, dancing babies and even a guy being kicked in the crotch.... Read The Rest →

Facebook Sponsored Stories, should your business be in on this?

As Facebook grows in popularity (understatement) and you acquire more friends, it is quite possible that you will miss many of their status updates. Each time you check in you only see 20 or 30 of the most popular or recent posts. If someone checked into Starbucks and enjoyed buying a latte 3 hours ago you may very well miss it. This is where Facebook Sponsored Stories come in. It allows a company to pay to have an area that will repost any content in which your friends have mentioned their brand to make... Read The Rest →

Will Google’s algorithm change ruin your sites ranking?

Google latest algorithm change has been rolled out in the last few days and this time it is focusing on, what it calls, internet spam. It is going after news aggregators and sites that scrape content and post it on their own site. Matt Cutts, the head of Google’s web spam team, released a post on his blog earlier this week stating: “we’re evaluating multiple changes that should help drive spam levels even lower, including one change that primarily affects sites that copy others’ content and sites with low levels... Read The Rest →

WordPress- A video overview for actors websites

The content on a website is really the most important part, because of this I now use wordpress for all of my actors websites. It allows actors to quickly and easily update everything, from the text, resume, photos, audio and video. Rather than trying to describe how it works, I have put together this short screencast of me using wordpress to update the emptyhead website. I hope you enjoy it, and if you have any questions just drop me an email: matt@emptyhead.com.au

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